Shaping an organisation for AI success
An international client found themselves with a range of scattered AI initiatives, no clear sense of direction, and unable to measure tangible business impact from the projects that had been launched. Responsive helped establish a Centre of Excellence to govern the project portfolio, ensure outcome accountability, and implement projects effectively.
Designing a commercial strategy to re-ignite growth
The newly appointed Chief Digital Officer at a global direct-to-consumer company asked Responsive to help develop a new commercial strategy aimed at re-igniting growth. The new strategy built on an updated market segmentation, a clearly defined target consumer profile, and clear direction for where to invest in growth and where to optimise for profitability.
Turning customer advisory into a growth engine
A leading Danish pension company was deploying the scarce resource of its pension advisors in a way that yielded neither the desired financial outcomes nor customer satisfaction. Together we redesigned customer segmentation, innovated new advisory concepts, and deployed the team of advisors to target the complex and valuable customers that justified personal advisory.