The future of Marketing..?

November 16, 2009 kl.4:33 pm by Torben Vejen

According to the CMO Index 09 conducted by Responsive in cooperation with Loyalty Group International, 54% of the Heads of Marketing are currently members of the board in the danish organizations. But 82% believes that they should be..

Considered that at the same time 80% are primarily focused on short term, sales oriented initiatives and that 20% do not know the numbers of new and lost customers in their company each year, you might begin to think that it all makes sense…

Stay tuned for more results from the CMO Index 09

Tags: CMO Index, Marketing Strategy

Improve your bottom line in less than a week!

May 15, 2009 kl.2:34 pm by Bo Sannung

An average of some 40 % of the traffic to your home page comes via search engines, mainly from Google. The reason is simple. A lot of people just write your company name in the search box instead of writing your www address directly into the browser.

(Read more…)

Tags: Search